Aspects of Web Design
Web Design / Web Development
Quality graphical design is one of the most crucial factors in the creation of your site.
After all, first impressions are everything. If your site doesn't grab the users attention immediately,
chances are they are not going to continue to surf your website.
Think of your Web site as a direct reflection of your company including services, products, people, quality, etc.
You're going to want a Web site that properly reflects a positive image.
Customers who are not familiar with your business will
associate the quality of your Web site with the quality of your products and business.
Below are some of the key fundamentals of Web Design:
Color Schemes and Font Selection
No Web site is worse than one with a puruple background with large yellow fonts.
It is important to pay careful attention to the color scheme, font family. Although color contrast is important
to ensure the required elements stand out, it is also important to use complimentary colors that are easy on the eyes.
Page Layout and Navigation
A clean, concise, and easy to navigate website is the goal! The website navigation should be intuitive and friendly.
The standard preference is to provide more than one way to navigate to specific areas and content, this ensures that any user
will find their way to the appropriate content. While navigating your website, the user should always be aware of "where"
they are, this is generally accomplished using "Bread Crumb" navigation.
Screen Resolution
Do you design for 800x600 or 1024x768 screen resolution, or do you simply have a smart site that can adjust?
It is not a simple answer.
There are many factors to consider, LOGICALware will ensure that you consider all relevant information before making
a decision.
File Size
Who likes to wait? Nobody!
We do not produce unnecessarily heavy websites! The golden rule is that it should be as small as possible while not sacrificing
design or function.
Building a New Site?
We begin with a consultation to determine the needs of your Organization.
We then identify the resources required to meet those needs, and work with you to define an
budget for the best cost/benefit approach (TEK Balance).
We then work with you to identify the content for the site, including decisions about
navigation schemes to accommodate the needs of all potential types of user so that clear and
efficient access is provided regardless of prior experience with the site or differing objectives of different visitors.
When we construct the actual pages to your specification, we work closely with you to
achieve the look, feel, function, and goals you want from your site. We implement the required infrastructure
and code to give the site its functionality. This may include database design, connectivity, and programming.
We do this in a secure development environment where you can safely watch and critique the work.
Only when everyone is satified do we transfer the system to a live server and invite your users (generally the public) to use it.
Goals and Strategies
The first step in designing any Web site is to define your goals. Without a clearly stated mission
and objectives the project can suffer from scope creep (expanding scope)
Careful planning and a clear purpose are the keys to success in building Web sites.
- What is the mission of your organization?
- How will the Web site support your mission?
- What are your two or three most important goals for the site?
- Who is the primary audience for the Web site?
- What do you desire the audience to think after having visited your site?
- What action do you desire the audience to take after having visited your site?
- What Web-related strategies will you use to achieve those goals?
- How will you measure the success of your site?
- How will you adequately maintain the finished site?
- What technical or functional requirements are needed?
- What is the budget for the site?
- What is the production schedule for the site, including intermediate milestones and dates?
These are big questions, and the broad conceptual issues are too often dismissed as committees
push toward starting the "real work" of designing and building a Web site.
However, if you cannot confidently answer all of these questions, then no amount of design or
production effort can guarantee a useful result. But do not worry, we are experienced at helping organizations
answer these questions and move forward.
Know Your Audience
The next step is to identify the potential readers of your Web site so that you can structure
the site design to meet their needs and expectations. The knowledge, background, interests, and
needs of users will vary from tentative novices who need a carefully structured introduction to
expert "power users" who may chafe at anything that seems to patronize them or delay their access
to information. A well-designed system should be able to accommodate a range of users' skills and
interests. For example, if the goal of your Web site is to deliver internal corporate information,
human resources documents, or other information formerly published in paper manuals, your audience
will range from those who will visit the site many times every day to those who refer only occasionally to the site.
Do You Already Have a Web site?
We can provide services ranging from complete redesign and reconstruction to minor face lifts or
addition of new functions or pages using your existing designs.
We will meet with you to understand the desired changes or extensions and analyze the existing
site to identify what will be required to accomplish them, including the impact on existing code
or systems that are to be retained. If continued operation of the site during upgrade is required
we will develop a plan for phasing in the modifications without interrupting use of the site.
Maintenance Plans
Some sites require little if any maintenance, others need regular updating or supervision.
Often this has more to do with functionality than size.
We offer pre-paid monthly maintenance plans in various ranges that provide a savings for sites that require them.
For sites that require only occasional work we are available on an hourly basis.
Experience
We have programmed countless web based applications including full ERP solutions, CRM, project tracking, etc. With that in mind, the relatively simple
"database driven websites" are easy to do. They can be the most enjoyable projects to work on, especially with our experience and knowledge.
Contact us today so that we can start the process and show you what we can easily do for you!
The Internet: Use it!
Whether you need
Fort Wayne web design or a global web site serving a global audience,
A database driven website will enable you to use the Internet to full potential. A database can be used to store products, services, case histories,
an up to date portfolio, events, job listings, the possibilities are endless! Let's face it; nobody likes a static website...how boring! Keeping your
site up to date with fresh content will ensure that visitors have a positive experience. But of course if your business never has anything new to say
or offer then a static website is for you!
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